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Friday, June 7, 2013

Netflix-Style Business Travel with Surf Air

I have to hand it to them - the Brits know their stuff when it comes to traveling.

There's a new all-you-can-fly airfare program based in California - but I didn't hear about it first from U.S. media outlets (though it has been reported in US outlets and the BBC article actually does quote the NPR). I, personally, heard about it first from the BBC. Like I said, they know their stuff - even our stuff (ie - the Verizon phone taps being unveiled by The Guardian).

But I digress, I really am intrigued by this new way of paying for flying which seems to be focused on the busy business traveler.

(The CEO of Surf Air - photo by Wendy Kaufman/NPR)


From the BBC:

"Surf Air, a new start-up airline based in Burbank, California, is offering monthly, “all you can fly” subscriptions – promising a corporate jet experience at a fraction of the cost.

Subscribers pay $1,650 per month for unlimited flights aboard Surf Air’s Swiss-made, single-engine, eight-passenger Pilatus PC-12 turboprops. However, as with Netflix, which allows customers to order all the DVDs they want but hold only a few at a time, Surf Air limits travellers to a maximum of four boarding passes at one time.

Starting 12 June, the small-scale carrier will offer short-haul flights between four California cities: San Francisco, Monterey, Santa Barbara and Los Angeles. Eventually it plans to expand service to Palm Springs, San Diego, Sacramento, Lake Tahoe and the Sonoma/Napa area."

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